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A Tough Choice, by Pasquale Pistorio

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September 20, 2010

In 1980, Pasquale Pistorio, who took SGS-Ates (now STMicroelectronics) from a bankrupt mid-sized Italian chip company to a worldwide Top 5 semiconductor company with highly profitable annual sales of $10 billion, had a tough choice to make.

In 1980, Pistorio was international general manager of  Motorola's semiconductor division - responsible for one third of the division's revenues. He was  the first non-American corporate vice president ever to be elected to the Motorola board.

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